The legacy of Player Wheel began in 1996 when Ray Starr Sr. founded Player Wire Wheels, quickly becoming the preferred choice for enthusiasts in the low rider, show car, and street car circuits for over a decade. After Ray Sr.’s passing in 2008, the original Player Wire Wheel era came to an end.
In 2017, Ray’s legacy was revived by his son, Todd Starr, who reopened B&R Wholesale Tire & Wheel, distributing an array of custom wheels and tires from brands like Azara, Strada, VCT, Cavallo, XM, TW Wheels, and several tire manufacturers. Todd took a significant step in 2021 by reintroducing and trademarking the Player Wheel brand, known for its superior quality and highly sought-after products.
Today, Player Wheel services the entire East Coast and Midwest, offering rapid delivery within 1-2 days. We also ship across the United States and to most countries worldwide. For all your wheel and tire needs, contact us.
In addition to the iconic Player Wheel brand, we offer a vast selection of tires and wheels. Allow us the opportunity to provide you with unmatched quality, competitive pricing, extensive selection, and exceptional customer service.
